Ifi wins its second Compasso d'Oro with PopApp
Ifi is proud to announce the second Compasso d’Oro of its entrepreneurial history received with the PopApp compact gelato shop, developed by the Group’s in-house Research and Development department.
The ADI panel motivated its choice by drawing attention to the highly innovative design and its ‘compactness and transportability’, which ‘make it possible to take not only gelato anywhere in the world, but also the flavour of Italian design’.
“We believe that this recognition -the world’s most prestigious within the design field – also rewards the authenticity of a key representative of Italian culture: gelato, a genuine product that, through our project PopApp, we would like to contribute spreading worldwide.” ifi President Gianfranco Tonti states.
Besides PopApp, the XXV Compasso d'Oro Edition assigned an Honourable Mention to the pastry-praline display case Colonna, design Giulio Iacchetti, for the unprecedented technological and formal characteristics of the object.
PopApp and Colonna will be on display at the XXV Compasso d'Oro ADI temporary Exhibition, inside the Castello Sforzesco in Milan and PopApp will enter the Compasso d’Oro ADI Permanent Collection.
Ifi’s previous Compasso d'Oro Award has been assigned in 2014 to the Bellevue Panorama® gelato display case.