Design Makio Hasuike & Co. + IFI R&D Dept.

Platinum draws inspiration from a concept of hospitality that looks to the future. Instead of barriers it proposes openings: towards social interaction, entertainment, direct relations between people. A new way of conceiving the relation between staff and patrons in an inter-personal relationship that tears down the wall of cold, formal communication, promoting a human, friendly relationship closer to modern society: Host and guest merge into the same concept.

Ministry for Production Activities

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