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Gelatoo is the porcelain and cork container for takeaway gelato that makes its official preview at the 2018 Fuorisalone.
Designed by Matteo Ragni, instead of using conventional disposable pans, Gelatoo has an outer shell made of cork, a material known for its insulating qualities, and an inner container made of porcelain, which doesn’t affect the taste of food. The entire container is wrapped in a cotton band used as a convenient carrying handle.
Gelatoo is a product that represents the successful synthesis of functions and meanings defined by thinking around conventional methods of containing and carrying gelato.
The innovative container expresses a desire to raise the bar for a form of consumption rooted in the life experience of so many lovers of traditional Italian gelato. It is an object that has every intention of becoming a feature of dining tables, living rooms and all social events that celebrate the ritual of fine gelato.
Gelatoo can be admired at De Rerum Natura, an itinerary of design projects that share a desire to recognise and explore the relationship between man and the environment, staged at Cascina Cuccagna.
The project’s ambassador extraordinary will be Master Gelatiere Alberto Marchetti, who has always promoted a very clear philosophy: gelato must be fresh, simple and good.
@De Rerum Natura —A project for a happy symbiosis
By Cascina Cuccagna and Matteo Ragni Studio
Milano Design Week 2018
April 14 – 22, 11am - 10pm